No doubt paid advertising—primarily digital ads—drives results. And the most significant percentage of digital display ads purchased are data-driven, automated Read more
programmatic advertising
Posted by BBN Central on 20th August 2019
, in
business to business
| digital
| International Marketing
| Marketing
| Marketing automation
| Marketing Technology
| programmatic advertising
Marketing Technology (MarTech) is any technology that enables marketers to be more efficient or effective in reaching their audiences. MarTech Read more
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Posted by Alan Stobie - BBN UK (Scotland) on 17th July 2017
, in
copywriting
| Customer Experience
| digital
| Events
| Innovation
| Marketing
| Online
| programmatic advertising
| User Experience
A few Saturdays ago, I did something I’ve never done before. I attended a Codethecity event. Why, you may ask? Read more
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Posted by Richard Parsons - BBN UK on 13th February 2017
, in
BBN
| Branding
| Content Marketing
| digital
| International Marketing
| Marketing
| Marketing Technology
| programmatic advertising
| Uncategorised
To state the bleedin’ obvious, our world is digital now. People live online these days. That’s where conversations take place. Read more
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