Marketing Technology (MarTech) is any technology that enables marketers to be more efficient or effective in reaching their audiences. MarTech Read more
business to business
NEWS: New partnerships in the US see BBN expand services and expertise BBN continues its global expansion by announcing the Read more
Picture this: You’re a marketer working for a software enterprise. You and your team manage your organization’s social media accounts, lead generation, email Read more
The annual BBN Owners’ Conference held in May each year is firmly on our agenda – the forum where the Read more
Over the past few years, marketing automation has become a standard technology for online businesses, and it’s only getting more Read more
BBN is an organization owned and operated by its partner agencies around the world. We deliver marketing success across borders, Read more
If you’re a marketer, you’ve explored the seemingly never-ending list of metrics, such as social media engagement, site visits, and Read more
When engaging in conversations that are meant to be persuasive or to influence your listener’s actions (for example, a sales Read more
What makes a brand? Sounds like an existential question, doesn’t it? Only it isn’t. On face value, you’d say a Read more
It’s no surprise that winning new business is one of the top challenges that agency owners face. In the 2018 Read more