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BBN ON B2B: The Blog

B2B marketing insights, ideas, views and BBN news. Keep your finger on the global pulse here.
Navigating Cultural Nuances

Navigating Cultural Nuances: Keys to Successful International Business Interactions

Understanding cultural nuances is crucial for successful international business interactions and building stronger connections globally.

cmos recruit wisely

The courageous CMO: recruits wisely

CMOs are eager to hire professionals specialising in data and analytics. It's a core competency that every forward-thinking marketing team should possess, and it's a battle for the best minds.

Reinventing Lead Generation

Reinventing Lead Generation Approach for Maximum Impact and Growth

In this article, BBN partner, Luxid Group takes a deep dive into some of the changes that have affected lead generation and provides insights on tackling these challenges.

Connect with BBN International

Wherever you are in the world, over a thousand marketing, advertising, digital and PR specialists are ready to help take your brand to the next level. Start a conversation now, reach decision makers at BBN