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BBN ON B2B: The Blog

B2B marketing insights, ideas, views and BBN news. Keep your finger on the global pulse here.
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MarTech unicorn 2.0: top-notch professional and multitool

Marketing knowledge, martech stack literacy and business sense are all skills required from highly sought-after MarTech professionals (unicorns!). A top-notch MarTech expert is a T-shaped professional who knows different types...

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Employee Advocacy: Employees are your best brand asset

Why consider Employee Advocacy? Most companies find getting their messages across to their target audience challenging. Except for the largest companies, visits to company websites are generally low. Organic traffic...

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BBN Adds Two New Media Strategic Partners

EuroDSP and ReverseAds to enhance BBN’s media buying capabilities and offering We have recently welcomed two new media Strategic Partners, EuroDSP and ReverseAds, to bolster our global media buying capabilities...

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