Over the past few years, marketing automation has become a standard technology for online businesses, and it’s only getting more Read more
digital
If you’re a marketer, you’ve explored the seemingly never-ending list of metrics, such as social media engagement, site visits, and Read more
A Goliath has risen in inbound marketing over the last several years. In 2018, 56% of B2B marketers have increased their Read more
The world of information security is, arguably, the fastest evolving sector of the IT industry. It is no exaggeration to Read more
With GDPR now been put into effect in the EU many companies have lost a considerable amount of their contacts. Read more
With digital marketing, the consumer is in charge. As marketers, we, therefore, juggle daily with tools and channels such as Read more
Process Efficiency The more efficient your process, the more chance of success, which seems blindingly obvious but in the early Read more
The Marketing Technologist: The Marketing role in a digital age In this blog, posted almost a year ago by Gerard van den Bogaart, Read more
The search landscape is constantly evolving, but we predict 2018 will take a giant step forward for voice search. A Read more
I’ve been hearing the phrase: ‘The Modern Marketer is part scientist, part creative’ for quite some time now, but what does Read more