BBN has over a thousand B2B marketing specialists working in 71 offices in 30 countries, and it has over 500 clients from 23 different B2B sectors generating over $185 million in global billings. Although we’re proud of these numbers, they are only ‘play factors’, and we know you need more than that!
We understand that you need full alignment of your business to your marketing and sales strategy. But for this to work for you, demands new thinking and a new form of agency-marketer relationship. A relationship that requires trust and the agility to respond quickly and effectively to what you need at any given time. We believe this is our ‘win factor’.
As a result, BBN isn’t just a competitive member of the B2B marketing space, it’s the number one international B2B marketing and communications agency.
Strategise & Plan
Create & Design
Connect & Engage
Activate & Optimise
It’s about collecting insights and taking the long view. Whatever we do, it all starts with a strategic plan.
BRANDING STRATEGY
CHANNEL STRATEGY
CONTENT STRATEGY
DIGITAL STRATEGY
RESEARCH
Creating a great brand is so much more than advertising. It starts with crafting great experiences and ideas.
BRANDING & IDENTITY
CAMPAIGN DESIGN & DEVELOPMENT
CONTENT DEVELOPMENT
CREATIVE PLATFORMS
EVENT MARKETING & EXHIBITIONS
WEB & USER EXPERIENCE DESIGN
VIDEO / PHOTOGRAPHY
Engage with audiences like never before. More personal. More responsive. More measurable.
ACCOUNT BASED MARKETING (ABM)
MEDIA PLANNING & BUYING
CONTACT CENTRE
CUSTOMER RELATIONSHIP MANAGEMENT
DIRECT MARKETING
DIGITAL DEVELOPMENT
INTERNAL ACTIVATION (Branding & Communications)
LOYALTY PROGRAMS
MARKETING AUTOMATION
PARTNER MARKETING
PRODUCTION & FULFILMENT
PROGRAMMATIC ADVERTISING
PUBLIC RELATIONS
REPUTATION MANAGEMENT
SOCIAL MEDIA (& Social Selling)
Once we’ve helped you deliver your communications, we want to learn all we can to make it even better.
ANALYTICS
BUSINESS INTELLIGENCE
METRICS
SEARCH ENGINE OPTIMISATION
SOCIAL MONITORING
Agriculture and Animal Health
Education
Food and Beverage
Manufacturing
Added value specialist support
BBN’s strategic partners have specific specialisms and knowledge in certain areas of B2B marketing and work as an added value resource for our clients and agencies, across all global locations.
CEEM is the personal video messaging platform that enables brands to re-humanise their relationships with their audiences because we make genuine, personal video messaging easy, cost-effective and measurable. We enable brands to deliver targeted messages that stand out in the communications clutter, capture the hearts and minds of your audiences and produce proven results. We are proud to be one of BBN’s key strategic partners.
www.ceem.com
T: +44(0)7880 731615
Email
EuroDSP is a trading desk agency based in Munich and Paris. Thanks to its highly qualified experts and technical environment, EuroDSP has the full capacity to run advertising campaigns worldwide. EuroDSP’s services are tailored for both corporate marketers and agencies. Originally centred in programmatic, they have extended their reach beyond their core expertise to retail media services (Amazon), as well as social and search channels.
www.eurodsp.com
T: +49 89 46 22 21 52
Email
Foleon is a cloud-based creative platform that simplifies the production of next-level interactive web content, allowing anyone with content to create and publish media-rich sales and marketing assets that feel fluid like native apps, but are built in HTML5 and work in any modern web browser. Our content management platform is perfect for corporate brochures, product catalogs, interactive white papers, proposals and presentations, digital annual reports and customer magazines.
www.foleon.com
T: +31 (0)20 303 2822
Email
MarTech Cube is a leading online publisher, hosting a variety of technology-focused publications that serve a global audience of 22.5 million B2B professionals. They partner with B2B companies to enhance lead and demand generation throughout the sales funnel. Campaign offerings include content syndication, High-Quality Leads (HQL), and BANT (Budget, Authority, Need, Timeframe) criteria-based campaigns.
https://www.martechcube.com/
Tel: +971 4 381 2087
Email
A Proven And Trusted Source Of Prospect Intelligence Data – ProPlus uses advanced analytics and research methodology to provide B2B companies with a better way to analyze markets, and target prospects, to achieve remarkable results in their marketing and sales programs. We offer the most comprehensive profiles in the industry, indexing billions of unstructured documents each day to produce a detailed census of the personas, social media profiles, tech profiles etc. companies use to run their business. This is a powerful combination of our 360-degree solutions that can be optimized to map your prospects and encircle the buyer profile or Key Influencer.
www.proplusdata.co
T: India: +91 839 045 3649
Email
The B2B market is dramatically changing, driven by digital transformation, AI, personalization, and self-service preferences. TrustRadius reports that virtually 100% of today’s B2B buyers want to self-serve their buying journey, so companies must embrace technology solutions to meet this new demand. Splashmetrics is today’s first AI-driven selling platform for self-serve B2B Buyers. It revolutionizes sales development via strategic E2E RevOps intelligence, AI-driven hyper-personalized sales content, and 360° pipeline analytics. Buyers get the self-serve buying journeys they demand; businesses get the significantly increased efficiency and ROI they need.
Connected by our methodology
In a world of fragmented alliances, BBN is united by stronger principles and methodologies. We collaborate daily, and a significant amount of our client work involves the active participation of more than one territory. To streamline that process, BBN committed at an early stage to creating world-class, best practice B2B marketing methodologies, processes and tools which have been adopted in all agency locations.
The result is BBN Navigator: the world’s only, truly integrated B2B marketing toolset. It allows BBN to guide marketers through all the challenges of B2B marketing from brand and contact strategy through to campaign delivery. And it helps us, internally, to deliver a tried, tested and definitive approach to local and international B2B marketing.
BBN Navigator
UNDERSTANDING YOUR CUSTOMERS
BBN INSIGHT is a specialist area that supports Account-Based Marketing practices by delivering industry, account and competition insight to enhance sales and marketing outcomes. This in-depth insight increases sales win probabilities while decreasing the cost associated with misinformed marketing activity.
