The Academy, which started over ten years ago, has grown from a one-day event to a week of concentrated training. Our two-day Masterclasses, delivered by industry leading experts, have changed the way many partners approach their whole service offering and structure their business, and the delegates consistently acknowledge our Academy as being inspirational and a “once in a lifetime” experience.
Today, the IP and knowledge base of BBN and the ability to easily access it is one of our greatest differentiators. It both bonds us together as ‘one entity’ and is a significant factor in the retention of existing partners and the recruitment of new ones.
But. The learning and development landscape is rapidly changing, and we recognise we need to better understand what our people are looking for, what motivates them to learn, and what is required to attract and retain the best talent.
We want and need to stay ahead of the game. So to that end, BBN is currently evaluating the benefits of embarking upon an even more ambitious talent development program – ‘creating the next generation of B2B’.
Start by critically analysing where you are on the learning curve. As with all journeys, the first step is the most important. Unfortunately, procrastination will result in a loss of competitive advantage.