Posted by BBN Central on 13th Feb 2018
Taking the time to nurture a vegetable garden can be backbreaking. Smart parents will get their kids to help out. Just $10 worth of Pokemon cards, some simple instructions, and you can ensure that your vegetables grow up strong and healthy.
It’s about using technology (not your kids) to automate the process of nurturing customers into conversion
B2B Buyers Today: Well Connected, More Demanding, Better Informed
The B2B marketplace today is more complicated than ever. A fundamental, internet-age shift in power has thoroughly transformed B2B buying behavior.
Prospects used to have very limited information and resources for assessing solution providers. Now, they have much more insight and options at their disposal.
Ineffective sales prospecting techniques like cold calls are getting the cold shoulder.
Most savvy B2B buyers find solutions through online search, social network sharing, subscribing to content that’s relevant to them and engaging with brands who provide customised content catered to their needs.
The result? The average sales cycle has increased 22% over the past five years1. You must evolve and look for new avenues to engage your prospects.
If you don’t want your marketing message to get ignored, it needs to be more targeted and personal than ever.
Download this ebook , which will give you insight on why Marketing Automation is the solution to evolving with the B2B consumer and elevating your business.
It will outline:
Posted by BBN Central on 13th Feb 2018
1 email a month, EXCLUSIVE stories, and 10 minutes of your time.
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Posted by BBN Central on 2nd Dec 2024
We’re thrilled to celebrate Custom Media’s achievements at the Campaign Asia Awards, where they secured Silver for Content Marketing and Bronze for B2B Marketing.
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Posted by BBN Central on 17th Oct 2024
WARC's Imaad Ahmed reveals how creativity and long-term brand building can transform B2B marketing success. Explore why emotional advertising, distinctive campaigns, and a customer promise are key to effective marketing.
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Posted by BBN Central on 11th Sep 2024
In a fast-paced digital world, B2B marketing needs more than short-term actions. Discover how marketing architectures provide the flexibility to adapt and thrive amidst AI innovations and content overload.
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Posted by BBN Central on 30th Aug 2024
BBN expands in Asia Pacific with Brew Interactive and Custom Media joining the partnership, enhancing global B2B marketing services in the region.
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Your generous support will enable the World Bee Project to expand 80 women’s honey businesses throughout 2023–2024. It will also help the women to earn additional income as beekeeping trainers, enabling other women in their communities to acquire financial independence by pursuing livelihoods as beekeepers.
