The courageous CMO: has more data systems than the CIO

The CMO knows that data-driven decisions will always beat assumptions.   Erik Eskedal is the agency director for Sopra Steria's

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5 Ways to Use Social Listening to Enhance Your Digital Marketing Strategy

It is incredibly important to see where your business is being discussed, and in what context. This is why social

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The Courageous CMO: Embraces Digital Change

Data and technology are the future of market and communication. If the CMO is to succeed with data-driven marketing communication,

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    Top MarTech Trends for Agencies

    The year is flying by and if it feels impossible to stay up-to-date on the latest industry trends and info, don’t worry

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