Posted by Rich Thomas - BBN Switzerland on 11th Sep 2018

The increasing challenge of Customer Satisfaction

Client satisfaction plays a unique role in the way in which a business operates and ultimately prospers. Richard Thomas, Managing

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Posted by Jeff Young - CEO - BBN USA on 21st Jun 2016

The reality of consumer transparency in B2B marketing

For many B2B marketers, the days of focusing their efforts solely on their business customers and their channels are relics

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An Introductory Guide to ABM

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The Courageous Marketer: A guide for the fearless

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Posted by Jon Baade - BBN USA on 8th Mar 2018

Storytelling with video

Here's another excerpt, from BBN’s newsletter Buzz where we explore how marketers can use video as a creative storytelling tool. I’m pretty

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    Posted by BBN Netherlands on 2nd May 2016

    Creativity in B2B – Big Long Ideas

    As with many things in marketing, a ‘Big Long Idea (BLI)’ is an English term that probably doesn't translate that

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