Client satisfaction plays a unique role in the way in which a business operates and ultimately prospers. Richard Thomas, Managing Read more
Marketing
As Marketing Automation becomes best practice within B2B organisations as an effective and efficient way to amplify leads and nurture Read more
Read more...Predictive Marketing is the process, tools, and rules for applying predictive analytics to making marketing and sales decisions. The objective Read more
Read more...The strength of the extended enterprise I have become convinced that a purely transactional relationship, between client and agency, limits Read more
Read more...With GDPR now been put into effect in the EU many companies have lost a considerable amount of their contacts. Read more
Read more...With digital marketing, the consumer is in charge. As marketers, we, therefore, juggle daily with tools and channels such as Read more
Read more...Process Efficiency The more efficient your process, the more chance of success, which seems blindingly obvious but in the early Read more
Read more...Change is a rich, popular topic. It happens to all of us on many levels; it’s universal. Marketers, especially, are Read more
Read more...The disciplines and craft of journalism have changed corporate communications – for the better. New opportunities to cut through the Read more
Read more...The Marketing Technologist: The Marketing role in a digital age In this blog, posted almost a year ago by Gerard van den Bogaart, Read more
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