The world’s b2b agency in Germany

wob has been a BBN partner for the German-speaking market since 1988. Located in the Rhine-Neckar area and Stuttgart, they are an independent communications agency that has defined and managed national and international B2B brands for more than 45 years.

With over 100 communications experts developing strategies, ideas and campaigns they specialise in creating inspiring encounters between companies and their customers.

Every concept merges technology and emotion to effectively support sales teams and create sustainable brand value.

Their most essential disciplines range from strategy to digital, art, content, consulting and media. This substantial skill set means that wob can tailor their teams to meet the specific demands and business challenges of every client. An integrated and organic approach for a digitised world.

Team

Matthias Specht
Member of the Management Board

Matthias is an expert in digital marketing and cross-media campaigns. His focus is on lead management as well as content marketing. During his 20-year career as a strategic advisor, he has worked with brands like SAP, E.ON, SAS, Henkel and Hermes Europe and has extensive experience in a variety of projects. In his spare time, he teaches Branding at Heilbronn University of Applied Sciences.

Gunnar Schnarchendorff
Member of the Management Board

Gunnar is an expert in defining and developing brands, brand strategies and in advising companies on C-level, especially small and medium-sized enterprises. As a former Creative Director, Gunnar combines creative and strategic skills. Among his clients have been a range of automakers like Chevrolet, Seat or Maserati, as well as industrial companies and service providers. He also is the author of many articles and essays on B2B branding and strategy.

Dennis Güth 
Member of the Management Board

Timing is one of Dennis Güth’s great strengths when it comes to the development and implementation of cross-media campaigns with a focus on digital advertising and virtual events. For him, effective marketing is all about reaching the right people with the right message in the right environment. Dennis meets this challenge for customers such as Adobe, American Express, BELLIN, MANN+HUMMEL and Sirio – and does so with a genuine passion for real win-win.

Marco Luciano
Member of the Management Board

Marco Luciano has been studying how the Internet works for 15 years. He can draw on a wealth of experience in setting up and operating digital marketing platforms and campaigns.

The spectrum ranges from the classic corporate website relaunch to the introduction of marketing automation systems and strategic consulting on cross-department analytics. And this for purebred  B2B brands such as ebm-papst, John Deere, Wacker Neuson Group, itelligence and Lorch.

Markus Schmitt
Creative Director

Being at wob for decades now Markus has a significant share in building up wob’s digital expertise. His focus is on integrated campaigns and digital communication. He worked and works for clients like ebm-papst, Carglass, T-Systems, Leica Microsystems, SAP, Henkel Loctite, BASF, American Express, Autodesk. He also runs a recording studio and is a producer of amazing 80’s style pop music.

Andreas Stundebeek
Executive Creative Director

For over 20 years, Andreas has turned strategic theory into exciting creative practice. He has worked on location all over the world, e. g. in the USA and Brazil and has been a leading creative on various international projects.

He has worked for clients such as Lufthansa Cargo, KWS, WEG, Sirio, Mercedes-Benz, MDC Power, Lohmann, Steinbeis Hochschule, MANN+HUMMEL and Hella Gutmann.

KEY CLIENTS

Contact

For new business or general enquiries please contact:

matthias@bbn-international.com

T:+49 179 7074542