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AdTech and the rise of programmatic
Posted by BBN Central on 2nd March 2021 , in Advertising | business to business | digital | Marketing | Marketing Technology | programmatic advertising

No doubt paid advertising—primarily digital ads—drives results. And the most significant percentage of digital display ads purchased are data-driven, automated Read more

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Origins of Agile
Posted by BBN Finland on 24th February 2021 , in business to business | Marketing | Strategy

The tech world is alive with buzz words, but few are as often spoken as Agile. And it is not Read more

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Four themes for B2B marketing in 2021
Posted by BBN Germany on 16th February 2021 , in Branding | business to business | digital | employer branding | Events

Matthias Specht, CEO of BBN Germany, outlines four critical themes around B2B marketing that B2B marketers should have on their Read more

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BBN LAUNCHES INITIATIVE TO EXPAND INTO EMERGING EUROPE
Posted by BBN Central on 10th February 2021 , in BBN | Collaboration | NEWS

Growing demand for B2B marketing services in developing economies seen as a key driver to future growth London, UK, February Read more

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LATEST POSTS

  • AdTech and the rise of programmatic
  • Origins of Agile
  • Four themes for B2B marketing in 2021
  • BBN LAUNCHES INITIATIVE TO EXPAND INTO EMERGING EUROPE
  • Is your B2B marketing made to measure?

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