BBN Canada fuels growth in 2016

BBN Canada adds 13 key players to its’ growing agency.

Five new additions broaden creative horizons at BBN Canada – Leonardo Gonzalez joins as an art director, coming from Juniper Park TBWA, and he will be teamed with Kevin Gonzalez, a copywriter from Rethink. Both have won notable awards including the ADCC, Applied Arts and Gold at the CMAs; they are eager to enhance and build
upon the creativity that stimulates development at BBN Canada.

Raul Lince, previously with the DDB network, joins tag as art director, and will be teamed with Mardi Morrison, a copywriter who brings experience from brands such as BMW and Olivieri. Anna Ralph further expands the department as copywriter, previously from Naked Underground Montreal.

“To give our clients the edge needed in today’s cluttered landscape, we search for the brightest minds who view challenges from a fresh vantage point,” says Ian Schwey, VP, ECD at BBN Canada. “As we continue to make significant strides with elevated creative solutions, we are attracting incredible talent who are coming to BBN Canada from some of the country’s most respected agencies”.

Mohsen Dezyanian joins as Senior Digital Strategist focusing on elevating the agency’s digital strategy and development. Mo brings experience in all realms of digital communication; his portfolio includes Canadian Tire, BMO, Mattel and Volvo. Daniel Baker, a seasoned social-media guru with experience on Mercedes, Vitamin
Water, and Dr. Oetker, becomes BBN Canada’s Social Media Manager, while Daniela Covello steps into the role of Social Media Coordinator, leveraging prior experience on brands such as Schick and Dial.

“We’re thrilled to begin 2016 by expanding our agency network. It takes an army of innovative, creative, and hardworking team players to fuel the sparks that ignite revolutionary ideas – as a result, we’re excited that our growing teams will amplify our potential to create compelling work,” says Matt Orlando, CEO at BBN Canada.

Joel Vitorino joins as Account Supervisor to provide concrete leadership from his experience on automotive at Blue Hive and Innocean. Monica Musil brings her passion and focus as Account Manager – she has worked on brands including Nike, McDonalds, Dove and Rexall. Jenna Abraham and Sadie Harper round out the account services team as Account Executives.

Finally, Yaniv Silelnikov grows BBN Canada media’s team as Media Planner. Yaniv previously worked at Mindshare on the Digital Planning team for Manulife and Tim Hortons. Yaniv brings a wealth of media expertise and strategy to the team.

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